Davyeon Ross

Entrepreneur and Co-Founder of ShotTracker

A native of Trinidad & Tobago, West Indies, Davyeon Ross co-founded ShotTracker, wearable technology that provides elite-level analytics to improve the performance of basketball players and teams. In 2018, The company released an app for fans to track real-time shots sensored through players, the Spalding basketball and the rafters. Before ShotTracker, Davyeon founded Digital Sports Ventures, an interactive technology company with rights to Division I college sports video across seven major conferences.

In Oct. 2011, Digital Sports Ventures was acquired by Digital Broadcasting Group (DBG), a top five video ad network headquartered in New York, with offices in Los Angeles, Chicago and now Overland Park, Kan. As part of the acquisition, DBG named Davyeon executive vice president of publisher solutions. His responsibilities including overseeing product development around the company’s Content Library Platform (CLiP), Content Acquisition and the syndication and distribution of DBG’s six content verticals within CLiP.

Prior to launching Digital Sports Ventures, Ross served as lead technical and management consultant for eVergance Partners, managing projects across the United States, Europe and Canada for clients including Research in Motion (BlackBerry), T-Online, Business Objects, Sasktel, Mattel, Siemens Medical Systems, Nortel Networks and others. Prior to eVergance, Ross began his technology career as a software engineer for Sprint, playing critical roles in the development of the company’s Customer Relationship Management (CRM) and Knowledge Management applications. Ross earned a B.S. in Computer Science from Benedictine College and an MBA from Mid-America Nazarene University.

What makes Kansas City a great place for creativity and innovation?
Kansas City is uniquely positioned to cultivate opportunities for creativity and innovation. Kansas City is fueled by the intersection of technology, innovative thought leaders and deliberate strategies to foster entrepreneurship. When combining these factors with Midwest values, Kansas City is truly differentiated both nationally and internationally.

When and where are you happiest?
I am happiest when I’m solving problems—whether on the golf course, in a heated brainstorm session with my team or in an enlightening conversation with a budding entrepreneur. The opportunity to acquire knowledge, learn from varied perspectives and work as a team to identify challenges (and solutions) is invigorating.

What is your favorite place in Kansas City?
Outside of my home, my favorite place in Kansas City usually has a minimum of 18 holes, bunkers, sand traps and various grasses. Kansas City has a wide variety of courses that are aesthetically beautiful, yet humbling at the same time.

Where’s your favorite place outside of Kansas City?
My favorite place outside of Kansas City is Trinidad and Tobago, my homeland. It’s a beautiful island rich in diversity.

What’s your most treasured personal possession?
My most treasured personal possession is my passport. The opportunity to travel the world has been truly a rewarding experience.

Who’s your favorite fictional hero?
My favorite fictional hero or character is Neil Caffrey of White Collar. A smooth, intense and intelligent problem solver, with a unique sense of humor.

Who do you most admire in real-life?
My parents are the individuals I admire most. They instilled the values of hard work, sacrifice, humility, importance of education and having fun into the lives of their 4 children (all of whom now have advanced degrees). I admire the struggles and sacrifices they both endured for our family.




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